• Alisha & Almaza

London Fashion Week : Digital Edition

The event that went virtual and genderless for the first time in its history.

Historically we would have seen packed audiences and the elite front row seats as we watched designers showcase their ladies and men’s ranges on specific catwalks. Thanks to (yes, I said ‘thanks’) Covid-19, we are seeing adjustments to reflect the new norm. But also, we are seeing key movements in the wake of the Black Lives Matters protests, come to the forefront of the fashion industry. Specifically at LFW, many designers showcased their virtual shows as a mixture of conversations and film which covered the fashion but also the lack of diversity in the industry.

This brought about a fresh approach to collaborations and definitely shone some light on key conversations regarding the future of fashion. Stella McCartney joined other high-profile speakers on a panel discussion around the future of fashion sustainability. While Bianca Saunders, a black designer who received the Forbes 30 under 30 list honor, explored the concept of “We are one of the same” with key themes like togetherness, identity and gender.

For more on London Fashion Week, click here.